Customer-Centric Corporate Culture as a Differentiation Strategy in Service Companies: A Systematic Literature Review. Business Management, [S. l.], v. 5, n. 3, p. 861–871, 2026. DOI: 10.58258/kb1phr38. Disponível em: https://ejournal.mandalanursa.org/index.php/Bisnis/article/view/10961. Acesso em: 10 nov. 2026.