Transformation of Doctors' Work Culture in Supporting Improvement of Service Quality at RSPAU dr. S. Hardjolukito
Abstract
Human resources play a vital role in determining the existence and sustainability of an institution, including hospitals as complete health care facilities. The existence of doctors as the main asset demands a continuous transformation of work culture to maintain competitive service quality. This study discusses the transformation of doctors' work culture in supporting the improvement of service quality at RSPAU dr. S. Hardjolukito. The method used is descriptive qualitative with secondary data collection techniques, observation, and interviews. The results of the study show that doctors' work culture is influenced by regulations, SOPs, and internal and external factors, with quite good results (score 4). However, there are challenges in the form of information technology disruption, high workload, and competition between health facilities (score 3). Hospital management responded by clarifying procedures and providing appreciation to improve performance, career, and service quality (score 4).
Keywords
Full Text:
PDFReferences
Abewari, M. A., & Abegas, M. B. (2024). The effect of organizational culture on change management in Oromia public sector: The mediating role of leadership style. Cogent Business & Management, 11(1).
Aiken, L. H., Sloane, D. M., & Bruyneel, L. (2023). The impact of hospital staff transformations on quality and outcomes: A global perspective. Journal of Health Services Research and Policy, 28(1), 15–23. https://doi.org/10.1177/13558196211022111
Alsa, A. (2014). Pendekatan kuantitatif dan kualitatif serta kombinasinya. Yogyakarta: Pustaka Pelajar.
Amstrong, M., & Yusron, L. (Eds.). (2021). Layanan ketenagakerjaan dan MSDM: Handbook manajemen SDM. Yogyakarta: Nusamedia Publishing.
Ananto, N. (2005). Peningkatan kinerja pengembangan SDM: Kiat sukses mengatasi hambatan. Bandung: Sinergi Konsulting Publishing.
Anisah, et al. (2023). Pengaruh kualitas layanan dan kepuasan pasien terhadap loyalitas pasien rawat jalan Rumah Sakit Khusus Paru Karawang. Jurnal Innovative. http://j-innovative.org/index.php/Innovative/article/view/4692
Asmoro, et al. (2023). Pengaruh citra rumah sakit dan pelayanan di instalasi gawat darurat Rumah Sakit Cahya Kawaluyan terhadap tingkat kepuasan pasien. Prosiding Manajemen dan Multimedia.https://eprosiding.ars.ac.id/index.php/pmm/article/view/1034
Bretman, C., & Bowman, D. (2021). Human resource management in healthcare: Challenges and strategies. Cambridge University Press.
Creswell, J. W. (2014). Penelitian kualitatif dan desain riset. Yogyakarta: Pustaka Pelajar.
Data Indonesia. (2023). Kumpulan data fasilitas kesehatan hingga 2023.https://assets.dataindonesia.id/2024/10/21/1729495451796-8-PPT-Report-Kumpulan-Data-Fasilitas-Kesehatan-di-Indonesia-5-Tahun-Terakhir-hingga-2023.pdf
Erlianny, S., & Andriani, R. (2022). Teori dan praktik organisasi. Bandung: Refika Aditama.
Firman. (2018). Metode penelitian kualitatif dan kuantitatif. Bandung: Alfabeta.
Fottler, D. M., & Savage, G. T. (2010). Strategic human resources management in health care. London: Emerald Group Publishing.
Hamid, R., & Radji, D. L. (2020). Pengaruh empathy dan responsiveness terhadap minat kunjungan ulang pelanggan. Jurnal Kajian Ekonomi dan Bisnis Oikos-Nomos, 13(1), 28–43.
Handayati, P., & Noviarahman, A. (2024). Analisis data penelitian manajemen: Penelitian kualitatif. Malang: Media Nusa Creatif.
Henink, M., & Bailey, A. (2020). Qualitative research methods. London and New York: SAGE Publishing.
Hosseinzadeh, M., Pouladzadeh, M., & Eskandari, A. (2024). Assessment of healthcare service quality and patient satisfaction using the SERVQUAL questionnaire. Jundishapur Journal of Chronic Disease Care. https://doi.org/10.1016/j.jjdcc.2024.01.007
Jayanti, D. N., & Purwanti, S. (2017). Kualitas pelayanan (reliability, responsiveness, assurance, empathy, tangible) di Legend Premium Coffee Yogyakarta. Jurnal Pendidikan Teknik Boga UNY, 1(3).
Kenis, A., & Lievens, M. (2015). The limits of the green economy. London and New York: Routledge.
Khoso, A. R., Akhtar, F., & Mallah, S. A. (2022). Comparative analysis of service quality between public and private hospitals using SERVQUAL: A case study of Peshawar, Pakistan. Medfarm: Jurnal Farmasi dan Kesehatan, 36(4), 123–136.
https://doi.org/10.1007/s00402-022-04413
Malathi, A., & Jasim, K. M. (2022). Validating the relationship between service quality, patient sensitivity and experience towards medical applications using SERVQUAL. International Journal of Medical Informatics, 164, 104–113.
https://doi.org/10.1016/j.ijmedinf.2022.06.002
Molina, L., & Valverde, E. (2022). Healthcare workforce transformation policies and their effects on service quality in military health institutions. Health Policy and Planning, 37(7), 890–898. https://doi.org/10.1093/heapol/czab102
Nugroho, A., & Shrestha, R. (2022). Strategic human resource management in healthcare: A comparative study of military and civilian hospitals. Indonesian Journal of Healthcare Management, 35(2), 103–115. https://doi.org/10.1136/jhsm.2022.0123
Parasuraman, A. (1990). Delivering quality service: Balancing customer perceptions and expectations. New York: The Free Press.
Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality. Journal of Retailing, 64(1), 12–40.
Pizam, A., & Mansfeld, Y. (1999). Consumer behaviour in travel and tourism. New York and London: The Haworth Hospitality Press.
Profil Kesehatan Indonesia. (2023). Kementerian Kesehatan Republik Indonesia.
Purwadi, H. (2020). Manajemen sumber daya manusia pasca revolusi industri 4.0. Yogyakarta: Deepublish.
Raziansyah, & Pratiwi, M. R. (2021). Manajemen sumber daya rumah sakit. Pekalongan: Penerbit NEM.
RSPAU dr. S. Hardjolukito. (2023). Laporan tahunan mutu pelayanan pasien. Yogyakarta: RSPAU.
RSPAU dr. S. Hardjolukito. (2024). Profil Rumah Sakit Pusat Angkatan Udara dr. S. Hardjolukito Tahun 2024.Yogyakarta: RSPAU.
Sudirman, D. W. (2015). Budaya organisasi, budaya kerja dan pengaruhnya terhadap praktik manajemen. Jurnal Kajian Ilmu Administrasi Efisiensi, 5(2).
Sudjadi, S., Syaodih, E., & Andriani, R. (2023). Pengaruh mutu layanan terhadap kepercayaan dimediasi kepuasan pasien di RS Telogorejo Semarang. Journal of Economics and Business UBS, 12(6), 3685–3695. https://www.jurnal.ubs-usg.ac.id/index.php/joeb/article/download/856/1017
Sugiyono. (2018). Metode penelitian kualitatif dan kuantitatif. Bandung: Alfabeta.
Taylor, C. (2015). Walking the talk: Building a culture for success (Revised Edition). London: Random House.
Undang-Undang Republik Indonesia Nomor 36 Tahun 2009 tentang Kesehatan.
Undang-Undang Republik Indonesia Nomor 44 Tahun 2009 tentang Rumah Sakit.
Undang-Undang Republik Indonesia Nomor 17 Tahun 2023 tentang Kesehatan.
Zeithaml, V. A., Bitner, M. J., & Gremler, D. D. (2017). Services marketing: Integrating customer focus across the firm(7th ed.). McGraw-Hill Education.
Zhou, Q. (2023). Socially responsible human resources management and employee green behaviour at work: The role of learning goal orientation and moral identity. The International Journal of Human Resources Management, 10(March).
DOI: http://dx.doi.org/10.58258/rehat.v6i2.9104
Refbacks
- There are currently no refbacks.

Research of Service Administration Health and Sains Healthys (P-ISSN: 2830-474; E-ISSN: 2830-4772) is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Jurnal ini diterbitkan oleh Lembaga Penelitian dan Pendidikan (LPP) Mandala.
Alamat: Jl. Lingkar Selatan, Perum Elit kota Mataram Asri Blok O. No. 35, Jempong Baru, Sekarbela, Kota Mataram NTB. Indonesia
2.png)