Minat Penggunaan Produk dan Layanan Pegadaian Syariah: Studi Kasus Nasabah di Sidrap Sulawesi Selatan

Authors

  • Sulkarnain Sulkarnain IAIN Parepare

DOI:

https://doi.org/10.58258/jime.v7i2.1997

Keywords:

nasabah, minat, pegadaian

Abstract

Penelitian ini bertujuan untuk mengungkapkan motivasi para nasabah menggunakan produk dan layanan di Pegadaian Syariah. Jenis penelitian ini adalah kuantitatif. Lokasi penelitian dilakukan pada Pegadaian Syariah Sidrap Sulawesi Selatan. Responden dalam penelitian ini sebanyak 95 Nasabah. Teknis analisis data menggunakan statistik deskriptif. Hasil penelitian ini mengungkapkan bahwa responden lebih banyak memilih penggunaan produk dan layanan di Pegadaian Syariah karena keinginan sendiri dan kebutuhan mendesak.

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Published

2021-04-05

Issue

Vol. 7 No. 2 (2021): Jurnal Ilmiah Mandala Education

Section

Articles

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